Gefen Marketing
Tag Archives: video marketing

Rollin’, Rollin’, Rollin’: Keep That Pre-Roll Rollin’!

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Posted on July 07, 2016 at 15:10 PM

According to Adweek, digital advertising will soon outpace traditional advertising revenue. For all of you business owners, here’s what that means for you – if you aren’t accessing the mobile and web-based market, you’re missing out…big time. With that tidbit of info percolating, add to it the fact that consumers watch over 48 billion online […]

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Just Push Play: Why You Need Video In Your Email Newsletters

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Posted on January 04, 2016 at 17:10 PM

Email marketing is a big deal. It’s effective, efficient and affordable. It allows you to reach the masses on a platform we all use (97% of Americans check their email every single day) with only a few mouse clicks. Aside from the obvious faux paus that many email marketers run into, such as poor subject […]

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Take Off Your Invisibility Cloak: Why Your Content Is Going Unnoticed

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Posted on September 24, 2015 at 15:46 PM

The Internet is a hodge-podge of information, a beautifully woven web of viral videos and factual business tidbits, how-to articles and DIY ideas, stunning photography and not-so-hot selfies. With all of this digital buzz, how can your web content stand out? If your blogs, social media and other content are losing traction, there may be […]

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do it for the vine

Do It For The Vine! How Big Brands Use the Platform

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Posted on September 10, 2014 at 15:48 PM

Many marketers see the Vine social media platform as a double-edged sword. These six second videos can be wildly entertaining and are highly shared on other platforms, but it’s incredibly challenging for some businesses to find meaningful ways to use them in their branding without looking like they’re trying too hard to be trendy. However, […]

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video marketing

Show, Don’t Tell: 5 Ways Video Can Be Implemented in Your Marketing Strategy

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Posted on May 01, 2014 at 15:34 PM

Let’s say you are selling a chair. This chair is uber cool, with incredible features at a great price point. Your online e-commerce website is optimized for SEO, and you get a decent amount of traffic to your site each month. So why are sales for the chair a tad subpar? If you haven’t included […]

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gefen marketing

Videos That Make Us Look Cool

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Posted on April 11, 2014 at 15:29 PM

So we recently came up with two spiffy commercials that we’ve been flashing around town. Meet two of our staff members, Nicole and Becky, who help us get the job done around here. Secondly, get a peek at some of the services we offer and meet Creative Director and President, Ellen Gefen.

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