You’re On the Air: Meerkat, Periscope and the Explosion of Social Live Streaming
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Posted on April 07, 2015 at 17:41 PM
These days, there’s very little in the way of personal boundaries when it comes to social media. Moreover, with so many new platforms popping up on a monthly basis, it’s hard to keep up with the new offerings that are actually worth trying as a business. A gaping hole in the fabric of social media […]
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The Award for Most Improved Goes To…Social Media! 3 New Features That Will Make Your Company Look Hip
by admin
Posted on March 30, 2015 at 13:04 PM
Sure, we all have days when we scream at our computers, yelling obscenities at our social media platforms for all of their limitations and drama. No? Maybe that’s just me. Social media trends are constantly changing, sometimes leaving us scratching our heads as to who came up with THAT idea. However, there were some positive […]
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5 Reasons Why Your Social Media is Bombing and You Don’t Even Know It
by admin
Posted on August 01, 2014 at 15:42 PM
Social media campaigning can sometimes be an elusive concept to execute successfully. Navigating the social media landscape is a system of trial and error, and discovering the sweet spot in your marketing can be like experiencing a unicorn sighting. Instead, you may have settled on a complacent, comfortable campaign because frankly, it’s better than doing […]
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5 Face-Palms: Social Media No’s-No’s Continued
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Posted on July 23, 2014 at 15:41 PM
Last month, we held a short presentation about the do’s and don’ts of social media. Not surprisingly, we’ve come across even more face-palm moments captured on social media for the world to see, including some cross-over into print and other marketing avenues. The results are both mind-boggling and hilarious. Let the fun begin: Don’t Use Unrelated […]
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What Twitter and AOL Have in Common: The Evolution of Usage
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Posted on May 14, 2014 at 15:35 PM
In 2006, Twitter entered the social media scene, barely registering a blip on the radar until around 2008. For the next five years, it would revolutionize how we connect with each other, but as of late Twitter has become more of a dinosaur in the shadow of more current platforms. The Atlantic e-zine recently said, […]
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The Social Media Lowdown: How to Differentiate Your Social Media Strategy
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Posted on April 08, 2014 at 15:26 PM
For some, social media is a playground of opportunity. For others, it’s the bane of their existence, where they struggle to understand the platforms, audiences, and the ever-elusive art of the perfect post. Fret not; we have some tips that may help you navigate the waters. Facebook and Google+: ‘The Country Club Luncheon’ (rubbing elbows […]
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B2B’s, Don’t “B” Crazy: You Still Need to Engage on Social Media
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Posted on April 03, 2014 at 15:02 PM
You’re a B2B business. Your customers are other businesses, which means you rarely deal with consumers directly. You may be thinking there’s no point in having a presence on social media. After all, you aren’t talking to consumers, so why bother? We’re glad you asked. A study by IDG Research has shown that businesses are […]
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