“Can I Get Your Digits?” 5 Ways Retailers Can Use Text Marketing
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Posted on June 23, 2014 at 15:37 PM
Do you know anyone these days without a cell phone? Yeah, we didn’t think so. Out of those people, how many have texting? Chances are, it’s the vast majority. So why are retailers still not leveraging an instant access to their target audience by literally giving them important info in the palm of their hand? […]
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Show, Don’t Tell: 5 Ways Video Can Be Implemented in Your Marketing Strategy
by admin
Posted on May 01, 2014 at 15:34 PM
Let’s say you are selling a chair. This chair is uber cool, with incredible features at a great price point. Your online e-commerce website is optimized for SEO, and you get a decent amount of traffic to your site each month. So why are sales for the chair a tad subpar? If you haven’t included […]
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Showrooming: How You Can Leverage Price Comparison Shopping For Your Benefit
by admin
Posted on April 24, 2014 at 15:31 PM
Showrooming has become a brick-and-mortar store’s worst nightmare. Or has it? The practice of visiting a store for the purpose of checking out a product before buying it online at a lower price has become very common with shoppers. It’s the new way to shop. Retailers have been trying to figure out a way to […]
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Surprise! Millennials Are Just as Loyal as Their Parents
by admin
Posted on April 09, 2014 at 15:27 PM
It may come as a surprise to know that a generation known for detachment from institutions and companies, is in fact, just as loyal as older generations when it comes to brands. A group of Millennials, or people born from around 1980 to 2000, recently participated in an Adroit Digital study that gauged their loyalty […]
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