Rollin’, Rollin’, Rollin’: Keep That Pre-Roll Rollin’!
by admin
Posted on July 07, 2016 at 15:10 PM
According to Adweek, digital advertising will soon outpace traditional advertising revenue. For all of you business owners, here’s what that means for you – if you aren’t accessing the mobile and web-based market, you’re missing out…big time. With that tidbit of info percolating, add to it the fact that consumers watch over 48 billion online […]
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How the Web Was Won: Pay-Per-Click 101
by admin
Posted on August 11, 2015 at 13:03 PM
For many businesses, pay-per-click advertising is a staple among the many facets of their comprehensive marketing strategy. For others, however, it is an elusive creature that always slips through the grasp of their understanding, leaving them scratching their heads and wondering exactly what it does and why they need to be doing it. Let’s have […]
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Let Your Geek Flag Fly: 8 Ways Analytics Make Your Job Easier
by admin
Posted on October 02, 2014 at 15:50 PM
Number crunching is about as fun as getting a lobotomy, and just as mind-numbing. That is unless you know and understand just how much you can learn from analyzing your marketing and advertising metrics on a regular and consistent basis. After all, numbers don’t lie, and there are countless ways to use tools like Google […]
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The Marketing Scoop: What a Comprehensive Strategy Looks Like
by admin
Posted on April 07, 2014 at 15:25 PM
We get a lot of questions about what businesses might be leaving out of their comprehensive marketing strategy. While every business is different, there is a ‘milk and bread’ philosophy we like to tell our clients about, which is to say that you should always consider the following strategies the ground floor of their marketing […]
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