Converging on Conversions: The Best Means to Your End
by admin
Posted on February 22, 2016 at 17:06 PM
Having lots of online marketing irons in the proverbial fire may seem like a great idea; you’re saturating the web with your awesome messaging and content, and you just know the doors of your business will be blown of their hinges with new business streaming in. So when a business doesn’t pick up, you throw […]
Continue ReadingBuilding a Mobile-Friendly Site To Survive Mobilegeddon
by admin
Posted on May 13, 2015 at 16:48 PM
Building a site for mobile devices may be one of the first items on your to-do list after having learned about Google’s “Mobilegeddon”, the latest update that penalizes sites that aren’t mobile-friendly or responsive. If your current address is under a rock, you can catch up to the news here. The deadline to make your […]
Continue ReadingLet Your Geek Flag Fly: 8 Ways Analytics Make Your Job Easier
by admin
Posted on October 02, 2014 at 15:50 PM
Number crunching is about as fun as getting a lobotomy, and just as mind-numbing. That is unless you know and understand just how much you can learn from analyzing your marketing and advertising metrics on a regular and consistent basis. After all, numbers don’t lie, and there are countless ways to use tools like Google […]
Continue ReadingShow, Don’t Tell: 5 Ways Video Can Be Implemented in Your Marketing Strategy
by admin
Posted on May 01, 2014 at 15:34 PM
Let’s say you are selling a chair. This chair is uber cool, with incredible features at a great price point. Your online e-commerce website is optimized for SEO, and you get a decent amount of traffic to your site each month. So why are sales for the chair a tad subpar? If you haven’t included […]
Continue Reading